Tastemaker Mixology Professional & Influencer Partner Program

Crafted Pour is seeking talented mixologists and craft bartenders to create cocktail recipes and content using products from our partner distillers and cocktail industry brands.

Please read carefully & submit your application below.

About the Program

As a contributor, you will gain access to sample products so that you can use them in your awesome, vibrant content featuring new recipes and - of course - your own personal style. This gives you a chance to explore new spirits, distilleries, and other craft cocktail products, while our distilling partners get a chance to promote their products out in the world.

In addition, rewards or bonuses (often cash, but this may vary) will be awarded to contributors at the end of the month based on activity and success of these posts!

 

Mixology Partner Benefits

Opportunities to:

  • Receive bottles of spirits and other products from our partners (subject to details below)

  • Get featured by Crafted Pour and our partners on our websites, social media, email, and more

  • You may also receive cash and other rewards and bonuses by maintaining active, successful posts as well as by referring additional mixologists and brand partners

  • Be invited to participate in special events like contests, campaigns, and other partnership opportunities

 

Program Details

As a mixology partner, you will be helping to promote up-and-coming craft distillers around the country while generating content for your social media account and enjoying our favorite spirits. And the more successful those posts are (more likes, positive comments, reshares, or other engagement), the more we will want to send you more bottles and include you in more upcoming events, contests, and bonuses!

 
 

  • It's important that you review the complete details of the program and your commitments. In summary, you agree to:

    • Maintain an active and complete profile at CraftedPour.com

    • Include a link to your Crafted Pour profile on your social media profile or "link tree" page

    • Create recipes using the partner product

    • Minimum of three new recipes posted within 90 days of receiving product

    • The first recipe must be posted within 30 days of receiving the product

    • Produce photos and/or videos for each cocktail recipe

    • Photograph the cocktails alongside the partner bottle and label

    • Add a favorable, appropriate representation and description of the spirit

    • Include hashtags and tracking URL as provided by your Crafted Pour representative

    • Share each recipe and photos on CraftedPour.com and your own social media

  • While you will retain copyright to your photos, videos, and recipes, you will also grant Crafted Pour and its brand partners a perpetual license to republish and promote this content, with full attribution to you.

  • You may receive additional rewards for going above and beyond these commitments and for engagement with your posts on your social media and on CraftedPour.com

    • Restrictions on sending and purchasing alcohol products vary by location, and so the method of providing products may vary. Participation is subject to our ability to comply with all applicable regulations.

    • Posts must be free from profanity, politics, or derogatory comments and follow content guidelines, i.e., trademark guidance, hashtags, tracking links, or partner specifications.

    • Posts must comply with FTC rules disclosing you were compensated and any other regulations applicable to your location.

    • Your content must not violate others' copyrights or use their content unless they permit you and you credit them in your post.

    • Crafted Pour cannot guarantee special opportunities, rewards, or other participation (but we hope it's quite a bit!)

    • Inclusion in the program and any rewards shall be at our discretion which may be revoked without cause or explanation. You agree to take down any post or content involving the brand or Crafted Pour if asked to do so. The details of the program may change at any time without notice at the sole discretion of Crafted Pour. Current details can be read here.

    • To receive rewards, you must add your Paypal link to your tipping links in your CraftedPour profile.

 

Ready to take on this opportunity?

Mixology Partner Application

Submit your application to join the Mixology Partner Program.

BEFORE YOU SUBMIT:

Please ensure you've read the program details, including your commitments and our license to your content, in their entirety. By submitting you explicitly agree to these details.

 FAQ:

  • How are cash rewards calculated based on engagement with my posts on social media and Crafted Pour? Is there a particular formula you use?

    These are the types of factors that can drive the calculation:

    • The # of recipes you posted that month on Crafted Pour

    • The # of videos you uploaded to the google drive link we provide

    • The # of likes of and unique visitors to your Crafted Pour recipes and your Crafted Pour profile that month (even older recipes)

    • The # of social media posts you made with our brand partner products that are correctly tagged and meet the brand guidelines for that product. These don't have to be on Instagram--other social networks like Facebook, TikTok, Reddit, Twitter, etc... all count. And you can share the same recipe on different platforms and in different forms (photo post, reel, etc...)

    • The metrics you provide for those social media posts (views, likes, shares, comments) in the google sheet.

    Each of these increases your payout. So you could do a lot of recipes but get low engagement, and you might get the same payout as someone who only does one recipe but has a lot of engagement. Likewise, you could do one recipe but share it on many social media platforms in multiple posts and make videos to get a larger payout. 

    The exact algorithm is a little more complex and is constantly getting tuned. We reserve the right to adjust the inputs and payout based on our business discretion, so we can't set a specific dollar amount, but this should give you an idea. 

  • What brands or products might I be able to try as part of the program?

    See an example list of participating products here.