Brand & Distiller Solutions
At Crafted Pour we believe craft cocktails are the star of every spirits consumption experience.
The craft cocktail provides consumers and enthusiasts the best way to Discover, Select and Consume premium spirits in the most creative, enjoyable and social way.
We’re building a community of passionate bartenders, mixologists, consumers, spirit producers and venues to create the most robust craft cocktail community and reference platform.
Crafted Pour amplifies the craft and knowledge of craft spirits and cocktails.
Bartenders & Mixologists: A solution to showcase their creations, build a following, centralize and distribute content, engage their followers, and earn incremental revenue
Craft Spirit Brands: A solution to showcase their product, and provide audiences more ways to discover and consume their offering
Bars & Venues: A solution to showcase their establishment, their bartending staff and their amazing creations, while engaging with their patrons
Consumers: A platform to discover new craft brands and cocktails, curate their personal recipe book, engage and follow their favorite mixologists, distillers, or venues and maximize their knowledge and enjoyment
At Crafted Pour, we believe that this unified approach benefits everyone equally, and we’re looking forward to discussing how our solution can help your Discovery, Sales and Consumption goals.
our iPhone app, Android app, and the Crafted Pour website.
Brand and eCommerce websites like this gallery of recipes on DentedBrick.com
on the Instagram and other social accounts of prominent mixologists and bartenders
by Crafted Pour contributor Mike V. for Dented Brick Distillery
What’s In It For Your Brand?
Make your brand the star of every cocktail!
Crafted Pour app, web and retail solutions provide a proven method to increase Discovery, Sales and Consumption of your brand.
Increase sales and consumer trust by enlisting our community to create and post unique recipes featuring your brand; including stunning photos and video featuring your product. Then amplify your brand exposure across all social media channels, your site and retail pages.
Keep your site and eCommerce pages fresh as they automatically update with new recipes and photography submitted by you, your customers, mixologists and the Crafted Pour community via our recipe plugin
Generate a fresh stream of original content for your social media, website, and other marketing efforts, amplifying your efforts and saving enormous time for your marketing team
Activate purchase links and shopping cart recommendation directly to your online store
Automatically become part of our communities curated recipe book; creating more engagement and use of your product
Easily generate hardbound recipe books for your tasting room or your investors
And help support and build relationships with our community of craft bartenders and mixologists; boosting careers and income opportunities in support of our unified spirits industry mission
Hear It From Our Brand Partners
“Having recipes, photos, and videos from Crafted Pour on our site and social media is a huge sales help. When I show distributors, bar beverage managers, and retail the recipes on Crafted Pour, and they are always super impressed, giving them more confidence to carry our products!”
— Marc Christensen
Founder & CEO of Dented Brick Distillery
“Crafted Pour is amazing and exactly what I was looking for as a spirit producer/brand owner. I'm so happy that I've found a platform that connects me directly to mixologists who already have a social media foundation. It's a win/win.”
- Sean Hallman
Founder & CEO of Shadow Ridge Spirits
“These are fantastic numbers, thank you!”
— Blair Reynolds
Founder & CEO of BG Reynolds
We’re Growing, Join the Community
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300,000+ Followers
Total connected / engaged followers
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1,000+ Craft Enthusiasts
Total mixologists engaged with Crafted Pour
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2,000+ Recipes
Recipes on Crafted Pour and connected media to date
Get started for free!
Simply create your brand profile. Post your creations. Engage your friends, customers and partners to follow, contribute and share your craft cocktail content via Crafted Pour.
…and make sure to get involved in the Crafted Pour Community: Follow our bartender, mixologist and active members, comment, love and save their craft cocktail creations, and show them the love you want in return!
Sign up via our iPhone app, Android app, or the Crafted Pour website, and post your brand profile for free.
Then post your in-house cocktails, and encourage bartenders to post their own profiles and post cocktails that use your products to share with the Crafted Pour community!
Increase Discovery, Sales and Consumption by integrating a live recipe gallery on your website & eCommerce pages
Cocktail Gallery Plug-in
White label integration into your site or eCommerce page
Feature your in-house, friends’, and Crafted Pour community cocktails with your products on your site automatically.
See the live plug-in here at dentedbrick.com/cocktail-recipes.
Contact us for brand or eCommerce pricing
Crafted Pour Tastemaker Program
Harness the Crafted Pour community to automate, amplify and validate your brand.
Consumers trust and seek our independent experts for recommendations and opinions.
The Crafted Pour Tastemaker program puts your brand directly in touch with professional cocktail creators, mixologists and bartenders to create, communicate, and amplify, create utility, and make your brand the star of the cocktail.
Crafted Pour works with its community of mixologists to create cocktails using your products and compliments those recipes with stunning photography that represents the brand. You benefit from the diversity of creative visions as well as the authenticity of having a community of mixologists creating and posting content about your products.
Crafted Pour can manage this more efficiently than other influencer programs because of our preexisting community and integrated platform solution. We have established track records with these mixologists, so we know the quality of their creations and the scope of their audience reach, their level of responsiveness and consistency.
And we’re constantly recruiting new talent from the pool of mixologists already posting on Crafted Pour.
How it works:
Crafted Pour works to select the right mix of content creators based on your goals, content and brand style, and geography
Crafted Pour establishes expectations for results with our chosen creators
Crafted Pour helps get your product to each creator and follows up on results
Created content is managed and approved for public distribution
Community content automatically appears on your page, site and across integrated Crafted Pour platforms and social media channels
Simple! Now your prospective consumers, distributors, retailers, and investors start seeing your brand amplified across influential creators and mixologists, their communities, channels and associated platforms, amplifying your brand voice.
Tastemaker Program Options & Pricing:
We craft (pun intended) the Tastemaker program to suit your needs and brand strategy. Pricing is based on how many new cocktail expressions you expect per month, the reach of the creators selected, and the annual commitment to the program.
Contact us directly to discuss the right program for your needs!
Contact us to discuss the Tastemaker Program
